Here's How I Can Support You
As a coach, you want to do the work you love with the people you love to work with.
For that to happen, you need to be crystal clear about who you help, what you help them with, and why they should work with you.
And you have to communicate all that in your message. That clarity is especially important online because it’s such a noisy place.
The good news is you don’t have to shout to get your message heard. You just need a powerful message, combined with marketing that’s effective and true to you.
Hi. I’m Cindy Schulson and I show coaches and consultants how to stand out in this noisy online world and enroll more clients by Marketing with Heart vs. Hype.
I’ve been supporting coaches with their marketing since 2010, and before that, I had 10 years of Strategic Communications experience working for companies like Coca-Cola, Visa and global consulting firms.
Who Do I Work With?
You’re a coach or consultant. You’ve grown your business offline, and now want to bring it online so you can reach more people and earn leveraged income.
Or you’ve had a successful career and now want to leverage your expertise in your coaching business.
You understand that marketing for coaches is important, but haven’t put all the pieces together so they flow in a way that’s simple, authentic and heartfelt.
I want you to know something important..
You need to clarify before you create!
Most coaches start marketing themselves before they have the clarity they need. And they struggle as a result.
How Can I Support You?
I guide my clients through the Marketing with Heart Journey — a simple and proven way to consistently enroll more high value clients.
It starts with clarity.
Clarity is essential to your marketing success.
We’ll make sure you’re crystal clear about your coaching niche — one that leverages your greatest strengths and is aligned with your passions.
Then we’ll create a Magnetic Message that connects with the hearts and minds of your ideal clients.
So you can clearly explain what you do in a way that lets you stand out from everyone else, and speaks your truth.
Most coaches fall into the trap of selling their time. This leads to undervaluing your services, and chasing after clients.
You want to move beyond selling your time and start selling coaching packages. But not just any coaching package. You want to sell your Client Journey.
Your Client Journey is your unique success path. It’s the steps you take with your clients and the results you help them achieve at each step.
A well designed Client Journey makes it easy and natural to sell your coaching. And, if you’re like many of my clients, you’ll double your fees!
I’ll also show you how to use your Client Journey to fill a group coaching program, without fancy marketing funnels or ads.
Now that you have clarity on your niche, message and offer, you’re ready to create marketing that works.
The best way to stand out in this noisy online world and captivate your ideal clients, is to add real value with your marketing.
You don’t want to just share tips and resources though. You want to add meaningful value.
That’s why you want to teach your Client Journey in your marketing.
I’ll how teach your Client Journey, so you build trust and position your services. The result: your marketing does the heavy lifting for you so you get easy YES enrollments and growth in your coaching business.
Your Next Step
If you’re ready to consistently enroll more high value clients by Marketing with Heart, then click here to schedule your 15 minute complimentary Marketing with Heart Strategy Session!
As soon as you do, you’ll get a bonus quiz to help you pinpoint how you’re doing on the biggest roadblocks that slow down most coaches. We’ll review your quiz results together on our call.
I look forward to speaking with you soon!
“I’ve made more progress in my coaching business since working with Cindy than I had made since I started coaching 5 years ago.” “Before I met Cindy, I wasn’t clear about what my message was or who I was talking to and how I’m really different. I knew I needed to expand my reach and do online coaching programs. Cindy helped me create my Signature Program and market it. It was such a natural extension of who I am that it didn’t feel like selling and I filled my course. Cindy knows what works and she shares so many valuable tips and ideas. I’ve made more progress in my coaching business since working with Cindy than I had made since I started coaching 5 years ago.” ~~ Sharon Shelton
“Attracted 16 new long term clients”“When I first started working with Cindy, I was overwhelmed and burnt-out! Cindy helped me go from dollars per hour to programs sold. She helped me clarify my niche and message, create my giveaway and craft my signature speech. When I’m clear on my core message, it shines through to my clients and I see the lightbulbs go off for them. I’ve already attracted 16 new long term clients thanks to my new messaging, and sold 2 new programs. Cindy is very caring and giving with her resources. She has an amazing talent of taking my ideas and simplifying them into manageable action steps.” ~ Bonnie Giller
“I’m now attracting more of my ideal clients and earned more than $11K in just a short time” “Asking Cindy to help me gain more clarity and momentum for my new on-line business has been one of the best business decisions I’ve ever made. Before working with Cindy I knew what I wanted to achieve and had ideas for how to do this but it wasn’t coming together in the way I’d hoped. Cindy was brilliant at holding my vision and helping me find a way to better express my authentic self through my programs and in my marketing. Thanks to Cindy’s support and ideas I’m now attracting more of my ideal clients and earned more than $11K in just a short time – and growing!” ~ Alisoun Mackenzie
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